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California Management Review
California Management Review is a premier academic management journal published at UC Berkeley
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A Responsible Economic Package
Jones, Sidney L.
18/2 (Winter 1975): 41-48.
A Strategic Posture Toward Corporate Social Responsibility
Bowman, Edward H., and Mason Haire
18/2 (Winter 1975): 49-58.
BOOK REVIEW: Doing Business with the Future--Profits and Prophecy
Friedland, Edward I.
18/2 (Winter 1975): 93-96.
Business Payoffs Abroad: Rhetoric and Reality
Nehemkis, Peter
18/2 (Winter 1975): 5-20.
Getting More Information from Customer Surveys
Myers, James H., and Edward W. Forgy
18/2 (Winter 1975): 66-72.
Managing Strategic Surprise by Response to Weak Signals
Ansoff, H. Igor
18/2 (Winter 1975): 21-33.
New York City: A Portrait in Marketing Mania
Shanklin, William L.
18/2 (Winter 1975): 34-40.
The Effect of the Size of Firms on Managerial Attitudes
Liao, Shu S.
18/2 (Winter 1975): 59-65.
The Political and Economic Impact of Current Criticisms of Business
Vogel, David J.
18/2 (Winter 1975): 86-92.
Transactions in Management
Bowen, Donald D., and Raghu Nath
18/2 (Winter 1975): 73-85.