Strategic Issues in Managing Change: The Turnaround at BankAmerica Corporation

by A. Clausen

Article 01 Feb 1990 PDF

Winter 1990

Volume 32
Issue 2

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Abstract

BankAmerica Chairman and CEO A.W. Clausen outlines the key strategies behind the corporation's dramatic turnaround in the late 1980s and suggests ways for management to maximize shareholder value and improve their firms competitive position.

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