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Technology Strategy

Impacts of Scientific Change Upon Business Management

Neil Jacoby

ArticleIn-Depth
Abstract
Is science producing a revolution in the functions of the business executive? No, but evolutionary changes are taking place at a rapid rate to keep pace with automated technology--changes which are bound to upgrade marketing and research and development at the probable expense of those traditional masters of the organization chart, production and finance.
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Summer 1962

Volume 4
Issue 4


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California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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