SPRING 2026  

Scenario Planning

The future has never been more uncertain. How should you prepare?

Table of Contents
Planning & Forecasting

Navigating Bias, Persistence, and Power

Senior leadership can hold biases and assumptions that make scenario planning harder

Planning & Forecasting
Bringing Back Intuition

Intuitive logics is a method of scenario planning that accounts for gut feelings and tacit knowledge


Planning & Forecasting
Commit or Wait? A New Playbook

Option game models offer a powerful tool for strategic decision-making

In-Depth

Senior leadership can hold biases and assumptions that make it harder for their teams to engage in effective scenario planning. Navigating resistance from leadership can ensure that teams can still influence strategy over time.

Intuitive logics is a prominent scenario planning method of strategic foresight that organizations use to plan in the context of uncertain future operating environments.

Merging scenario planning’s broad view of alternative futures with the analytical structure of option game models offers a powerful tool for strategic decision-making.


Explore


Planning & Forecasting
Climate Change: Beyond Box-Ticking

There is significant variance in the quality of climate scenario reporting and transparency

Planning & Forecasting
The New Landscape of Uncertainty

Scenario planning is a dynamic, integrative approach to decision-making

Growth Strategy
Scaling a Marketplace Unicorn

Identifying the key motives for acquisition in unicorn startups

Business Models
Humanizing GenAI in Business Models

Strategy professionals need to be deliberate when choosing which tasks to automate

Spotlight
Brand Management
When Cool and Luxury Connect

What made the unlikely partnership between luxury icon Omega and playful, entry-level Swatch so successful?

Brand Management
The Hidden Cost of “Sales-Now”

Short-termism can quickly undermine your brand equity

Organizational Design
AI's New Bottleneck: Compute Capacity

How should AI-driven firms best address their growing compute and energy requirements?



Browse Spotlight
Insight
Artificial Intelligence

Agentic Systems Are Rewiring Customer Relationships

If products are not machine-readable they can be invisible to AI agents

Artificial Intelligence
Chatbot Frustration is Real

Balancing the trade-offs between cost reduction and customer satisfaction


Artificial Intelligence
How AI Governance Defaults Shape Organizational Learning

Shift governance efforts toward building infrastructure, conventions, and routines


Sustainability
CA Senate Bill 253 - What it Means for Portfolio Construction

Practical guidance for asset managers serving climate-conscious investors

Agentic AI
The End of the Attention Economy and the "Zero-Click" Threat

Managing the shift from an attention economy to an AI-mediated trust economy

Technology Strategy
Quantum: Are You Ready For It?

Six steps to capture value today and prepare for what’s ahead


Artificial Intelligence
Narrowing the AI Gap

Treat the global AI race as a strategic playbook for building organizational capability


Education
Why Universities Need Strategic Leadership Now

Applying the dynamic capabilities framework to the strategic management of universities



Browse Insights
Topics
Education
Why Universities Need Strategic Leadership Now

Applying the dynamic capabilities framework to the strategic management of universities

Agentic AI
Governing the Agentic Enterprise

Autonomy can introduce managerial blind spots

Circular Economy
Startups Fixing Fast Fashion

How three innovative companies from London's circular fashion economy have overcome urban infrastructure challenges

Marketing Strategy
To Treat or Not To Treat?

Using uplift modeling to optimize marketing campaigns



Browse Topics