ANNOUNCEMENT

CMR's 2021 Impact Factor
 
1-YEAR

11.68
5-YEAR

12.20

Topics

Topics strategy
strategy

Are Customer Expectations Skyrocketing – What Can Companies Do?

Examining customer expectations with input from 10 million customer surveys over 30 years.

  frontier G. Tomas M. Hult et al.   20 Mar 2023
strategy

The Digital Workplace: Navigating in a Jungle of Paradoxical Tensions

This article offers a comprehensive perspective on the multiplicity and interrelatedness of paradoxes in the digital ...

  Article California Management Review   01 Feb 2023
strategy

Strategically Managing the Business Model Portfolio Trajectory

A radical restructuring of Hewlett Packard’s (HP) business model portfolio in 2015 resulted in two smaller, more adap...

  Article California Management Review   01 Feb 2023
strategy

The Impact of Internationalisation on Strategic Agility

Internationalisation affects the strategic agility of firms in two opposite ways.

  frontier Enrique de Diego et al.   09 Jan 2023
strategy

A Value-Driven Digital Strategy Framework for Healthcare Firms

Digital strategies should encompass concurrent value disciplines for value creation & appropriation for improved busi...

  frontier Vijaya Sunder M et al.   05 Dec 2022
strategy

The Transformation of Hyundai Motor Company to a “Big Three” (American) Automobile Company

Insights into the Dynamic Capabilities of Jose Munoz, President and COO, Hyundai Motor Company

  frontier David J. Teece   21 Nov 2022
strategy

Achieving a Competitive Advantage Through Readily Available Practices

Contrary to received wisdom, firms can outperform their competitors by implementing standard practices.

  frontier Jérôme Barthélemy   25 Oct 2022
strategy

Ditch the Script! Here’s How Customer Service Agents Lead with the Heart

In human-centered service, agents apply their full humanity to customer interactions—leveraging AI as a helpful tool.

  frontier Jonathan Hughes et al.   25 Oct 2022
strategy

Energizing, Redesigning, and Gelling: Super-Flexible Capabilities for Leading in the Face of Unanticipated Change

Modern organizations need to cultivate “super-flexibility.”

  frontier Bart Tkaczyk   06 Sep 2022
strategy

Realizing and Overcoming the Digital Myopia

Firms must realize and overcome digital myopia to reap the complete harvest of digitalization.

  note Vijaya Sunder M et al.   08 Aug 2022
strategy

Business Experiments as Activity Systems, Far Beyond Tests

Business experiments are a key paradigm for growing and scaling businesses.

  frontier Roger Chen et al.   25 Jul 2022
strategy

Why the Future Belongs to Empathetic Technologists

Truly understanding customers and how consumer culture evolves dictates a firm's ultimate success.

  frontier Carsten Lund Pedersen   18 Jul 2022
strategy

Knowledge-Powered Strategy

Companies often fail to make the connection between their strategy and organizational knowledge management.

  opinion Mostafa Sayyadi et al.   27 Jun 2022
strategy

Taking Advantage of NFTs to Enhance Your Online Community

Companies are catching on to how NFTs can rally community support and reduce operational load.

  frontier Julian Mueller et al.   27 Jun 2022
strategy

Aligning Performance Metrics in Outcome-Based Contracts

How can performance measurement systems have a harmonious working relationship?

  frontier Andy Neely et al.   06 Jun 2022
strategy

Leverage Design Thinking to Build Enterprise AI

Productionizing AI remains a challenge due to legacy technology and unequipped management.

  frontier T S Krishnan et al.   31 May 2022
strategy

Unlocking Growth in Professional Services by Saying ‘No’

Value generating resources can make for counterintuitive strategic decisions.

  note Chris Meyer et al.   22 Mar 2022
strategy

Why Digital Strategy & Operational Technology Must Remain Perfect Strangers

To remain competitive, executives must prioritize digital strategy over technology infrastructure maintenance.

  frontier Stephen J. Andriole et al.   08 Mar 2022
strategy

Competing and Profiting from Outside-in

What can companies do with its existing resources and how can they streamline operations through rightsizing & repres...

  frontier Jifeng Mu et al.   22 Feb 2022
strategy

Remaining Competitive as a Local Business: Strategies from Emerging Markets During the Pandemic

How can smaller merchants keep up with the pressures of globalization?

  frontier Vijaya A. Bansode   07 Feb 2022
strategy

How to Analyze Data to Predict Customer Behavior: Accounting for Post-Pandemic Effects

A COVID-induced gap in customer data makes it difficult to predict sales patterns.

  note Mike Grandinetti et al.   06 Dec 2021
strategy

SMEs’ Open Innovation: Applying A Barrier Approach

Unlike large firms, small and medium-sized enterprises (SMEs) encounter more internal (versus external) barriers to o...

  Article California Management Review   10 Nov 2021
strategy

Share and Share Alike: How Inner Source Can Help Create New Digital Platforms

The growing trend of “Inner Source” (adopting internal open-source/crowdsourcing practices within large organizations...

  Article California Management Review   10 Nov 2021
strategy

Managing the Barriers to Startup Scalability

Inability to scale up is what often prevents firms from reaching full potential.

  note Helen Yu et al.   01 Nov 2021
strategy

Strategizing During a Crisis - What the Covid Pandemic Reveals About Your Company

How can a company stay and become more agile in turbulent times?

  opinion Samuel Loher et al.   04 Oct 2021
strategy

What is Customer-Centricity, and Why Does It Matter?

Despite the buzz, there's much confusion of how to put its principles into practice.

  frontier Jonathan Hughes et al.   26 Sep 2021
strategy

Preparing Organizations for Greater Turbulence

Vigilant organizations excel at seeing threats and opportunities sooner than their rivals.

  Article California Management Review   12 Aug 2021
strategy

Partnering with Startups Globally: Distinct Strategies for Different Locations

Partnering with startups is an important way by which large multinational corporations (MNCs) pursue open innovation.

  Article California Management Review   12 Aug 2021
strategy

Causal Mapping for Strategy Execution: Pitfalls and Applications

Organizations can attempt to improve strategy implementation by developing strategy execution maps.

  Article California Management Review   12 Aug 2021
strategy

Getting the Most From Publicly Available Scenarios: 5 Ways to Avoid Costly Mistakes

Scenario sets developed in a specific context need to be adapted to new contexts.

  frontier Trudi Lang et al.   29 Apr 2021
strategy

Decoding the Envelopment Challenge

How multi-sided platform businesses can understand and respond to envelopment attacks

  frontier Sai Prakash R. Iyer   25 Apr 2021
strategy

IoT Platform Wars and the Battle of the Sexes

Standards wars in the burgeoning IoT space have slowed adoption.

  frontier Ram Shivakumar   26 Jan 2021
strategy

The Uncertainty of Middle Management Jobs - And How to Stay Relevant

As AI and automation advances rapidly, the role and relevance of the middle manager is at risk.

  frontier Vijay Govindarajan et al.   26 Jan 2021
strategy

Strategy in Niche Markets

Successful entrepreneurs advocate establishing a tightly-focused niche for dedicated customers.

  frontier Ram Shivakumar   30 Nov 2020
strategy

Safeguarding Serendipitous Creativity During the COVID-19 Pandemic

How does a firm ensure creative interactions among people within and outside of the organization in pandemic conditions?

  note Shiko Ben-Menahem et al.   17 Nov 2020
strategy

The Future of Back to Work Requires a Hybrid Systems Thinking

The uncertainty created by COVID-19 requires agile adaptations from both employees and employers.

  frontier Tanusree Jain et al.   17 Nov 2020
strategy

Economics of Niche Markets

Aggregate spending concentration has declined, leading to an increase in niche consumption.

  frontier Ram Shivakumar   17 Nov 2020
strategy

De-Marketing Social Causes: Why Companies Shouldn't Promote Social Causes on Social Media

Insincere support can undermine a company's credibility.

  frontier Xin Wang et al.   26 Oct 2020
strategy

The Economics of Strategies

Evaluating four approaches to competitive advantage.

  frontier Ram Shivakumar   06 Oct 2020
strategy

COVID-Imposed Opportunity to Selectively Unlearn Past Practices

Pandemic conditions have forced most organizations to evolve, leaving old practices behind.

  note Vijay Govindarajan et al.   06 Oct 2020
strategy

Tap Your Knowledge Wisely

How multinational firms and new ventures internationalize in crisis times

  frontier Christiane Prange et al.   30 Sep 2020
strategy

Uncertain Times, Certain Opportunity

Uncertainty due to COVID-19 has created anxiety for firms. But uncertainty also allows learning and positive change.

  opinion Mark Griffin et al.   20 Aug 2020
strategy

How Management and Game Theory Understand Strategy

CEOs and corporate boards would do well to learn the rudiments of game theory.

  frontier Ram Shivakumar   31 Jul 2020
strategy

Coronavirus and the widening educational digital divide: The perfect storm for inequalities?

In digital classrooms, do students belonging to wealthier families have an unfair advantage over those from poorer fa...

  note Nathalie de Marcellis-Warin et al.   31 Jul 2020
strategy

Government 4.0 and the Pandemic

To respond effectively to the COVID-19 pandemic, the digital transformation of government must go beyond remote work.

  note Nathalie de Marcellis-Warin et al.   24 Jun 2020
strategy

Why Does Misinformation Spread So Quickly?

How should organizations successfully address anti-vaccination messaging?

  frontier Xin Wang et al.   28 Apr 2020
strategy

It's time to develop local production and supply networks

The COVID-19 pandemic has highlighted the need for multinationals to reconsider global supply chains.

  note Rajat Panwar   28 Apr 2020
strategy

Strategically engaging with China's Relational Digital Ecosystem

China's model of online competition remains largely unknown in the West.

  frontier Dan Prud'homme et al.   28 Apr 2020
strategy

Three Attributes of Strategy

Because strategy is not a complete plan, interdependencies account for eventual outcomes.

  note Ram Shivakumar   30 Mar 2020
strategy

Why Giants Stumble

Why do large successful public companies and their CEOs suddenly weaken?

  Article California Management Review   20 Feb 2020
strategy

Strategy as Questions

The practice of strategy remains an elusive skill for many companies, but framing strategy as a series of questions c...

  note Ram Shivakumar   07 Jan 2020
strategy

Leadership Change at General Electric – Dynamic, Adaptive Leadership in Play

When former CEO Jeff Immelt left GE in 2017, the company faced the challenge of adjusting its focus to better compete...

  Marina Arshavskiy   25 Jul 2018
strategy

The Fate of the Electric Guitar

Electric guitar manufacturers have been in a downward slide for nearly a decade, mirroring rock music's decline in po...

  David Salisbury   09 May 2018
strategy

The Key to Keeping Up: Dynamic Capabilities

In rapidly changing business environments - like the technology sector - the dynamic capabilties of sensing, seizing,...

  Amanda Wong   22 Aug 2016
 
Current Issue
 Winter 2023 | Volume 65 Issue 2

Volume 65, Issue 2
Winter 2023

California Management Review

Berkeley-Haas's Premier Management Journal

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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