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Topics strategy
strategy

Dealing with Consequential Inflections and Surprises

Have your response informed by the potential business impact of uncertainty a...

  frontier Herman Vantrappen et al.   01 Apr 2025
strategy

The Art of Optimal Distinctiveness: Balancing Novelty and Familiarity

The Art of Optimal Distinctiveness: Balancing novelty and familiarity to win ...

  frontier Majid Majzoubi et al.   17 Mar 2025
strategy

Beyond the Crisis: How Companies Can Build Long-Term Resilience in Natural Disaster Response

For effective disaster response, businesses need a holistic and long-term app...

  frontier Debbie Haski-Leventhal et al.   04 Mar 2025
strategy

Why Organizations Should Shift Focus from DEI to Decision-Making

Replace divisive DEI with science-based decisions for fair, inclusive, bias-f...

  frontier Gleb Tsipursky   04 Mar 2025
strategy

Why Suppliers Struggle To Do Business With the Government

To build a domestic supply base, the government needs to make it easier to do...

  frontier Raj Sharma et al.   22 Jan 2025
strategy

Achieving Operational Excellence Through Intelligent and Interactive Ecosystems

Companies need to create better digital business ecosystems to gain operation...

  frontier Annika Steiber et al.   10 Dec 2024
strategy

Humans or AI: How the Source of Recommendations Influences Consumer Choices for Different Product Types

Consumers prefer AI for search and human experts for experience.

  note Marco Francesco Mazzù et al.   03 Dec 2024
strategy

When and Why Do Investors Prefer Copycats?

Investing in copycat companies can be a strategic move for investors, as thes...

  frontier Mokter Hossain   25 Nov 2024
strategy

Deeper, Broader, Simpler: Lessons from the Olympic AI Agenda in Creating Your AI Policy

Examining the AI Agenda of the International Olympic Committee (IOC).

  opinion Amit Joshi et al.   29 Sep 2024
strategy

Making Your Narrative about Organizational Design Change Stick

Use sticky metaphors and visuals to convince stakeholders of the pace of chan...

  frontier Herman Vantrappen et al.   21 Sep 2024
strategy

How Strategic Agility Differs from Agile Strategy and Why It Matters

Agile strategy differs from strategic agility by exclusively focusing on the ...

  frontier Christiane Prange   08 Jul 2024
strategy

Leveraging Digital Transformation for Sustainable Development

From good intentions to action.

  opinion Dhara Vaishnav   01 Jul 2024
strategy

Orchestrating Project Networks to Deliver Local Economic and Social Value

One must demonstrate how projects deliver value for small firms, local reside...

  frontier Jas Kalra et al.   13 May 2024
strategy

Why Does BYD Struggle to Penetrate Western Markets?

BYD surpassed Tesla as the top global electric vehicle seller, yet it faces a...

  opinion Mokter Hossain   06 May 2024
strategy

Digital Platform Grafting: Strategies for Entering Established Ecosystems

This article draws on the case of digital healthcare platforms and introduces...

  Article   Video   01 May 2024
strategy

Autonomy as a Strategic Dial: A Dynamic Framework for Managing Acquired Subsidiaries

Through a longitudinal study of Audi’s post-acquisition integration of superc...

  Article   Video   01 May 2024
strategy

Balancing Profit and Purpose: The Power of Enterprise Foundations

Enterprise foundation governance helps businesses balance long-term vision wi...

  opinion Izzy Greer   30 Apr 2024
strategy

When More is More

Product proliferation might have a strategic purpose.

  frontier Angelo Tomaselli et al.   29 Apr 2024
strategy

Are We Asking Too Much Leadership from Leaders?

Remove organization design faults that wastes energy resolving needless confl...

  frontier Herman Vantrappen et al.   22 Apr 2024
strategy

From Debriefing Management to Briefing Management: Pioneering Future-Oriented Strategies in the Digital Age

Shifting from past-focused to future-ready decision-making with digital innov...

  frontier Thierry Warin   26 Mar 2024
strategy

Practical Quantum Computing is about More Than Just Hardware

This joint work between Accenture and MIT proposes a novel “Quantum Economic ...

  frontier Neil Thompson et al.   26 Mar 2024
strategy

Building Resilient SMEs: A Multi-Level Approach

Building resilience is a multi-faceted process requiring attention to individ...

  frontier Prasanna Kumar Kukkamala et al.   05 Mar 2024
strategy

Contingency Scenario Planning using Generative AI

Firms must embrace generative AI to rapidly adapt contingency plans and build...

  frontier Daniel J. Finkenstadt et al.   22 Jan 2024
strategy

How to Get More from the Cloud: Three Talent Strategies You’re Probably Neglecting

Realizing value from cloud continues to be a challenge for companies, even as...

  frontier Kenneth Munie et al.   16 Jan 2024
strategy

Three Approaches for Winning the Platform Competition

Decoding strategic pathways for success in the high-stakes world of platform ...

  frontier Feng Li   01 Jan 2024
strategy

Leveraging Engineering and Research Talent in India with Global Capability Centers

Multinationals can leverage engineering and research talent in India with glo...

  frontier Anup Srivastava et al.   20 Dec 2023
strategy

Quantum Computing and the Business Transformation Journey

Quantum Computing impacts business transformation in firms and requires a new...

  note J. Mark Munoz et al.   12 Dec 2023
strategy

Making Returning To Office (RTO) Work

There's a choice for RTO to work: Risk mandating office returns, or employ em...

  frontier Susan R. Vroman et al.   04 Dec 2023
strategy

Stop Saying “We Live in VUCA Times”

Rather than sloganeering, understand VUCA as a dynamic tool empowering nuance...

  opinion Alessandro Lanteri   28 Nov 2023
strategy

The Yin and Yang in Cross-Listing

Carefully choose foreign equity locations to get favorable valuation for your...

  frontier Anish Purkayastha et al.   13 Nov 2023
strategy

Scarcity as Strategy: Innovative Business Models for a Resilient Future

We explore the various forms of scarcity faced by customers and employees.

  frontier Chris P. Blocker et al.   30 Oct 2023
strategy

Strategies for Value Reconfiguration in Online Platforms

Once scaled, online platforms reconfigure value to remain competitive. This a...

  Article   Video     Addendum 30 Oct 2023
strategy

How Incumbent Firms Respond to Emerging Technologies: Comparing Supply-Side and Demand-Side Effects

This article demonstrates that the way emerging technologies play out in esta...

  Article   Video     Addendum 30 Oct 2023
strategy

Hiding in Plain Sight, or Sticking Out Like A Sore Thumb? The Wealth of Intangibles

Financial reports of modern, knowledge-intensive firms are not only deficient...

  frontier Anup Srivastava et al.   13 Oct 2023
strategy

Building a Strategy to Harness ChatGPT in Education

Higher education must proactively develop a strategy for Generative AI since ...

  frontier Jessica Freeman-Wong et al.   20 Aug 2023
strategy

A Playbook to Anticipate and Prevent Disasters

Most disasters are predictable surprises that can be avoided.

  note Jérôme Barthélemy   14 Aug 2023
strategy

Leveraging Digital Twins to Attain a Competitive Edge

Leveraging the power of digital twins for business innovation and public poli...

  frontier Thierry Warin   08 May 2023
strategy

Commit or Not? How Blockchain Consortia Form and Develop

The extraordinary disruptions of the past three years are an opportunity to r...

  Article   Video   01 May 2023
strategy

Better CSR? Return to Neighborliness

The extraordinary disruptions of the past three years are an opportunity to r...

  Article   Video     Addendum 01 May 2023
strategy

Medical and Social Scientists as Strategic Advisors: The Case of GloPID-R in 2021

Scenario planning helped scientists to do strategy with a different epistemol...

  frontier Giuseppe Paparella et al.   01 May 2023
strategy

Sweden Is Top In Pop – Five Business Takeaways

Business guidance from Stockholm’s wildly-successful music industry.

  frontier G. Tomas M. Hult et al.   10 Apr 2023
strategy

Are Customer Expectations Skyrocketing – What Can Companies Do?

Examining customer expectations with input from 10 million customer surveys o...

  frontier G. Tomas M. Hult et al.   20 Mar 2023
strategy

The Digital Workplace: Navigating in a Jungle of Paradoxical Tensions

This article offers a comprehensive perspective on the multiplicity and inter...

  Article   Video   01 Feb 2023
strategy

Strategically Managing the Business Model Portfolio Trajectory

A radical restructuring of Hewlett Packard’s (HP) business model portfolio in...

  Article   Video   01 Feb 2023
strategy

The Impact of Internationalisation on Strategic Agility

Internationalisation affects the strategic agility of firms in two opposite w...

  frontier Enrique de Diego et al.   09 Jan 2023
strategy

A Value-Driven Digital Strategy Framework for Healthcare Firms

Digital strategies should encompass concurrent value disciplines for value cr...

  frontier Vijaya Sunder M et al.   05 Dec 2022
strategy

The Transformation of Hyundai Motor Company to a “Big Three” (American) Automobile Company

Insights into the Dynamic Capabilities of Jose Munoz, President and COO, Hyun...

  frontier David J. Teece   21 Nov 2022
strategy

Achieving a Competitive Advantage Through Readily Available Practices

Contrary to received wisdom, firms can outperform their competitors by implem...

  frontier Jérôme Barthélemy   25 Oct 2022
strategy

Ditch the Script! Here’s How Customer Service Agents Lead with the Heart

In human-centered service, agents apply their full humanity to customer inter...

  frontier Jonathan Hughes et al.   25 Oct 2022
strategy

Energizing, Redesigning, and Gelling: Super-Flexible Capabilities for Leading in the Face of Unanticipated Change

Modern organizations need to cultivate “super-flexibility.”

  frontier Bart Tkaczyk   06 Sep 2022
strategy

Realizing and Overcoming the Digital Myopia

Firms must realize and overcome digital myopia to reap the complete harvest o...

  note Vijaya Sunder M et al.   08 Aug 2022
strategy

Business Experiments as Activity Systems, Far Beyond Tests

Business experiments are a key paradigm for growing and scaling businesses.

  frontier Roger Chen et al.   25 Jul 2022
strategy

Why the Future Belongs to Empathetic Technologists

Truly understanding customers and how consumer culture evolves dictates a fir...

  frontier Carsten Lund Pedersen   18 Jul 2022
strategy

Knowledge-Powered Strategy

Companies often fail to make the connection between their strategy and organi...

  opinion Mostafa Sayyadi et al.   27 Jun 2022
strategy

Taking Advantage of NFTs to Enhance Your Online Community

Companies are catching on to how NFTs can rally community support and reduce ...

  frontier Julian Mueller et al.   27 Jun 2022
strategy

Aligning Performance Metrics in Outcome-Based Contracts

How can performance measurement systems have a harmonious working relationship?

  frontier Andy Neely et al.   06 Jun 2022
strategy

Leverage Design Thinking to Build Enterprise AI

Productionizing AI remains a challenge due to legacy technology and unequippe...

  frontier T S Krishnan et al.   31 May 2022
strategy

Unlocking Growth in Professional Services by Saying ‘No’

Value generating resources can make for counterintuitive strategic decisions.

  note Chris Meyer et al.   22 Mar 2022
strategy

Why Digital Strategy & Operational Technology Must Remain Perfect Strangers

To remain competitive, executives must prioritize digital strategy over techn...

  frontier Stephen J. Andriole et al.   08 Mar 2022
strategy

Competing and Profiting from Outside-in

What can companies do with its existing resources and how can they streamline...

  frontier Jifeng Mu et al.   22 Feb 2022
strategy

Remaining Competitive as a Local Business: Strategies from Emerging Markets During the Pandemic

How can smaller merchants keep up with the pressures of globalization?

  frontier Vijaya A. Bansode   07 Feb 2022
strategy

How to Analyze Data to Predict Customer Behavior: Accounting for Post-Pandemic Effects

A COVID-induced gap in customer data makes it difficult to predict sales patt...

  note Mike Grandinetti et al.   06 Dec 2021
strategy

SMEs’ Open Innovation: Applying A Barrier Approach

Unlike large firms, small and medium-sized enterprises (SMEs) encounter more ...

  Article 10 Nov 2021
strategy

Share and Share Alike: How Inner Source Can Help Create New Digital Platforms

The growing trend of “Inner Source” (adopting internal open-source/crowdsourc...

  Article 10 Nov 2021
strategy

Managing the Barriers to Startup Scalability

Inability to scale up is what often prevents firms from reaching full potential.

  note Helen Yu et al.   01 Nov 2021
strategy

Strategizing During a Crisis - What the Covid Pandemic Reveals About Your Company

How can a company stay and become more agile in turbulent times?

  opinion Samuel Loher et al.   04 Oct 2021
strategy

What is Customer-Centricity, and Why Does It Matter?

Despite the buzz, there's much confusion of how to put its principles into pr...

  frontier Jonathan Hughes et al.   26 Sep 2021
strategy

Preparing Organizations for Greater Turbulence

Vigilant organizations excel at seeing threats and opportunities sooner than ...

  Article 12 Aug 2021
strategy

Partnering with Startups Globally: Distinct Strategies for Different Locations

Partnering with startups is an important way by which large multinational cor...

  Article 12 Aug 2021
strategy

Causal Mapping for Strategy Execution: Pitfalls and Applications

Organizations can attempt to improve strategy implementation by developing st...

  Article 12 Aug 2021
strategy

Getting the Most From Publicly Available Scenarios: 5 Ways to Avoid Costly Mistakes

Scenario sets developed in a specific context need to be adapted to new conte...

  frontier Trudi Lang et al.   29 Apr 2021
strategy

Decoding the Envelopment Challenge

How multi-sided platform businesses can understand and respond to envelopment...

  frontier Sai Prakash R. Iyer   25 Apr 2021
strategy

IoT Platform Wars and the Battle of the Sexes

Standards wars in the burgeoning IoT space have slowed adoption.

  frontier Ram Shivakumar   26 Jan 2021
strategy

The Uncertainty of Middle Management Jobs - And How to Stay Relevant

As AI and automation advances rapidly, the role and relevance of the middle m...

  frontier Vijay Govindarajan et al.   26 Jan 2021
strategy

Strategy in Niche Markets

Successful entrepreneurs advocate establishing a tightly-focused niche for de...

  frontier Ram Shivakumar   30 Nov 2020
strategy

Safeguarding Serendipitous Creativity During the COVID-19 Pandemic

How does a firm ensure creative interactions among people within and outside ...

  note Shiko Ben-Menahem et al.   17 Nov 2020
strategy

The Future of Back to Work Requires a Hybrid Systems Thinking

The uncertainty created by COVID-19 requires agile adaptations from both empl...

  frontier Tanusree Jain et al.   17 Nov 2020
strategy

Economics of Niche Markets

Aggregate spending concentration has declined, leading to an increase in nich...

  frontier Ram Shivakumar   17 Nov 2020
strategy

De-Marketing Social Causes: Why Companies Shouldn't Promote Social Causes on Social Media

Insincere support can undermine a company's credibility.

  frontier Xin Wang et al.   26 Oct 2020
strategy

The Economics of Strategies

Evaluating four approaches to competitive advantage.

  frontier Ram Shivakumar   06 Oct 2020
strategy

COVID-Imposed Opportunity to Selectively Unlearn Past Practices

Pandemic conditions have forced most organizations to evolve, leaving old pra...

  note Vijay Govindarajan et al.   06 Oct 2020
strategy

Tap Your Knowledge Wisely

How multinational firms and new ventures internationalize in crisis times

  frontier Christiane Prange et al.   30 Sep 2020
strategy

Uncertain Times, Certain Opportunity

Uncertainty due to COVID-19 has created anxiety for firms. But uncertainty al...

  opinion Mark Griffin et al.   20 Aug 2020
strategy

How Management and Game Theory Understand Strategy

CEOs and corporate boards would do well to learn the rudiments of game theory.

  frontier Ram Shivakumar   31 Jul 2020
strategy

Coronavirus and the widening educational digital divide: The perfect storm for inequalities?

In digital classrooms, do students belonging to wealthier families have an un...

  note Nathalie de Marcellis-Warin et al.   31 Jul 2020
strategy

Government 4.0 and the Pandemic

To respond effectively to the COVID-19 pandemic, the digital transformation o...

  note Nathalie de Marcellis-Warin et al.   24 Jun 2020
strategy

Why Does Misinformation Spread So Quickly?

How should organizations successfully address anti-vaccination messaging?

  frontier Xin Wang et al.   28 Apr 2020
strategy

It's time to develop local production and supply networks

The COVID-19 pandemic has highlighted the need for multinationals to reconsid...

  note Rajat Panwar   28 Apr 2020
strategy

Strategically engaging with China's Relational Digital Ecosystem

China's model of online competition remains largely unknown in the West.

  frontier Dan Prud'homme et al.   28 Apr 2020
strategy

Three Attributes of Strategy

Because strategy is not a complete plan, interdependencies account for eventu...

  note Ram Shivakumar   30 Mar 2020
strategy

Why Giants Stumble

Why do large successful public companies and their CEOs suddenly weaken?

  Article   Video   20 Feb 2020
strategy

Strategy as Questions

The practice of strategy remains an elusive skill for many companies, but fra...

  note Ram Shivakumar   07 Jan 2020
strategy

Leadership Change at General Electric – Dynamic, Adaptive Leadership in Play

When former CEO Jeff Immelt left GE in 2017, the company faced the challenge ...

  note Marina Arshavskiy   25 Jul 2018
strategy

The Key to Keeping Up: Dynamic Capabilities

In rapidly changing business environments - like the technology sector - the ...

  note Amanda Wong   22 Aug 2016
 
Current Issue
 Winter 2025 | Volume 67 Issue 2

Volume 67, Issue 2
Winter 2025

California Management Review

Berkeley-Haas's Premier Management Journal

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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