Talent Management

Salesmen and Sales Managers Look at the District Manager

Hollister Spencer


Abstract
Focuses on the perception toward job qualifications of district manager at four different organizational levels in the U.S. Case study within the sales organization of a packaged foods manufacturer; Congruence in perception between the district manager and the sales force in the rankings of qualifications for the position of district manager; Lack of congruent management perception.
Fall 1972

Volume 15
Issue 1


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California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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