Abstract

To create an environment to embody a culture of flexibility, egalitarianism, teamwork, and entrepreneurship, SEI Investments built a distinctive headquarters. The offices are open and desks are on wheels, making it easy for teams to interact and quickly reorganize. The walls are lined with one of the most extensive collections of contemporary art to invite creativity and debate. Building an environment that embodies its culture has helped SEI achieve rapid financial growth and facilitated business model innovation. This article examines some of the lessons from this bold experiment in how physical structure can follow strategy.