Search

Article Information


The Winner's Curse in IT Outsourcing: Strategies for Avoiding Relational Trauma
Kern, Thomas , Leslie P. Willcocks, and Eric van Heck
44/2  (Winter 2002): 47-69

Large international corporations commonly engage in IT outsourcing. However, the process of evaluating, selecting, and subsequently contracting out or selling the organization’s IT assets, people, and/or activities to a third-party supplier creates the possibility of a "Winner’s Curse." This occurs when the supplier over-promises on what can be delivered for the contract price. This article presents a longitudinal outsourcing case study that explicates the often abstruse Winner’s Curse, its effect on post-contract management and the relationship, and how it was alleviated by agreeing to mutually renegotiate the terms of the deal. Building on auction and IT outsourcing theory, the article provides both a model of IT outsourcing processes and a Winner’s Curse typology for understanding IT outsourcing ventures. To avoid the experience of relational trauma as a consequence of a Winner’s Curse, this article identifies six lessons that client and supplier companies should consider before signing IT outsourcing deals.

 

California Management Review

Berkeley-Haas's Premier Management Journal

Published at the University of California for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

Learn more
Follow Us