Award-Winning Articles

CSR Needs CPR: Corporate Sustainability and Politics (2019)
by Thomas P. Lyon, Magali A. Delmas, John W. Maxwell, Pratima (Tima) Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael Toffel, David Vogel, and Frank Wijen

Strategy as Diligence: Putting Behavioral Strategy into Practice (2018)
by Thomas C. Powell

What Are Your Signature Stories? (2017)
by David Aaker and Jennifer L. Aaker

* Past Three Years

Most Cited Articles

CSR Needs CPR: Corporate Sustainability and Politics
by Thomas P. Lyon, Magali A. Delmas, John W. Maxwell, Pratima (Tima) Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael Toffel, David Vogel, and Frank Wijen

Crowd Equity Investors: An Underutilized Asset for Open Innovation in Startups
by Francesca Di Pietro, Andrea Prencipe, and Ann Majchrzak

Seeding, Referral, and Recommendation: Creating Profitable Word-of-Mouth Programs
by Michael Haenlein and Barak Libai

Dynamic Capabilities and Organizational Agility: Risk, Uncertainty, and Strategy in the Innovation Economy
by David Teece, Margaret Peteraf, and Sohvi Leih

Economics of the Ed Tech Revolution
by Richard K. Lyons

* Past Three Years

Most Downloaded Articles

Open Innovation: Research, Practices, and Policies
by Marcel Bogers, Henry Chesbrough, and Carlos Moedas

Patagonia: Driving Sustainable Innovation by Embracing Tensions
by Dara O'Rourke and Robert Strand

Blue Ocean Strategy: From Theory to Practice
by W. Chan Kim

Contesting the Value of "Creating Shared Value"
by Andrew Crane, Guido Palazzo, Laura J. Spence, and Dirk Matten

* Past Six Months

Most Popular Articles

B2B Brand Architecture
by Steve Muylle, Niraj Dawar, and Deva Rangarajan

Ecosystem Advantage: How to Successfully Harness the Power of Partners
by Peter James Williamson and Arnoud de Meyer

Win the Brand Relevance Battle and then Build Competitor Barriers
by David Aaker

Paradoxical Leadership to Enable Strategic Agility
by Marianne W. Lewis, Constantine Andriopoulos, and Wendy K. Smith

Organizational Ambidexterity in Action: How Managers Explore and Exploit
by Charles O'Reilly and Michael L. Tushman

* 2010-Present