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California Management Review
California Management Review is a premier academic management journal published at UC Berkeley
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Article Information
Creating a Strategic Center to Manage a Web of Partners
Lorenzoni, Gianni , and Charles Baden-Fuller
37
/
3
(
Spring
1995
):
146
-
163
Successful networks of partners are typically guided by a strong strategic center which is far more than a broker and organizer of contacts. This article examines three special features of the activities of successful central firms: their ability to create value for themselves and their partners, the agenda and core competencies they develop, and the capacity to be innovative by simultaneous strategizing and structuring.