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Should a Country Move toward International Strategic Market Planning?
Nielsen, Richard P.
25/2  (Winter 1983): 34-44

`In government-guided country international strategic market planning (CISMP), the central government tries to intervene in a few key markets to help domestic, privately owned or government-owned businesses establish or improve positions in new international markets. Administrative coordination through CISMP may be more efficient than classical and neoclassical economic models-but CISMP may also reduce freedom and increase social control over economic activity.

 

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