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Strategic Issues in Managing Change: The Turnaround at BankAmerica Corporation
Clausen, A. W.
32/2  (Winter 1990): 98-105

BankAmerica Chairman and CEO A.W. Clausen outlines the key strategies behind the corporation's dramatic turnaround in the late 1980s and suggests ways for management to maximize shareholder value and improve their firms competitive position.

 


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