Abstract

The SpeedSim case study focuses on how mergers and acquisitions work in startup and entrepreneurial environments. It describes how an intelligent East Coast engineer built an extremely frugal company with a goal for acquisition and how the SpeedSim team masterfully executed and maximized their return by starting, growing, and selling a company. The case analyzes how small companies position themselves to be acquired and how an acquirer assesses a company. The case can be used formergers and acquisition and exit discussions, aswell as for culture and organizational behavior discussions for entrepreneurship curriculums.