California Management Review
California Management Review is a premier academic management journal published at UC Berkeley
by Michela Beretta and Pernille Smith
Image Credit | Ifran Simsar
While agile represents a crucial element of digital transformation, there is limited empirical evidence on how agile is actually implemented. This article presents a longitudinal case study of the agile implementation journey of a large product manufacturer over two years. It shows how the firm was able to achieve a large-scale agile implementation through a mix of top-down and bottom-up approaches. This process entailed continuous adaptations of agile to the firm’s circumstances and needs, including ongoing articulations and re-articulations of agile to incorporate local ideas and address emerging challenges. This article also presents a framework for guiding managers undertaking an organization-wide agile implementation.