Issues Fall 1996

Volume 39
Issue 1


Table of Contents


Shareholders as a Strategic Asset

Shaping Conversations: Making Strategy, Managing Change

Linking the Balanced Scorecard to Strategy

Lean and Green: The Move to Environmentally Conscious Manufacturing

International Environmental Standards and Corporate Policies: An Integrative Framework

Crisis in the Arts: The Marketing Response

Creating Knowledge through Collaboration

California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

Learn more