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Analytics in the Gaming Industry: A Big Data Utopia

A powerful application of big data lies in the gaming industry, where game lo...

Jocelyn Shieh  
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Using Mobile Analytics to Better Understand Your Business

The accessibility of analytics platforms on mobile devices has enabled busine...

Jocelyn Shieh  
 

California Management Review

Berkeley-Haas's Premier Management Journal

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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