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Can Physical Stores Compete with Amazon?

Two-day shipping with Amazon Prime used to be an unprecedented offer. But competitors like Walmart, Target,...

David Salisbury  

Amazon: Convenience at a Cost

Most businesses now rely on social media to connect with customers. But the migration online has...

Priscila Aoki  

California Management Review

Berkeley-Haas's Premier Management Journal

Published at the University of California for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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