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Discover the latest in management thinking
Quality Management
A managerial resource to diagnose bottom-up approach to Continuous Improvement
Insight   12 May 2025 Vijaya Sunder M and Siddhartha Modukuri

Generative AI
Unlocking the Future of Mental Health using Generative AI
Insight   07 May 2025 Ajay Kumar and Jagpreet Chhatwal

Marketing Strategy
Marketing has evolved from intuition-based strategies to data-driven approaches.
Insight   07 May 2025 Rae Yule Kim

Sales
Applying AI in sales can uncover new opportunities
Insight   07 May 2025 Anita Anbu and Venkat Tummalapalli

Business Models
Co-CEO model works only in specific contexts, but can be value creating.
Insight   06 May 2025 Anup Srivastava and Sriniwas Mahapatro

Marketing Strategy
Empowering leaders with a strategic roadmap to integrate purpose, drive impact, and achieve lasting business success
Insight   06 May 2025 Christopher P. Blocker, Joseph P. Cannon, and Jonathan Zhang

Growth Strategy
Navigating complexity, speed and cost to unlock new growth opportunities.
Insight   02 May 2025 Rajive Wickramasinghe, Anthony M. Leraris, Niteen Bhagat, Shalabh Kumar Singh, and Jai Bagmar

Shareholder Engagement
Presenting the Stakeholder Value Creation Cycle
Insight   02 May 2025 Paul Strebel, Angeliki Papasava, and Patrick Reinmoeller

Artificial Intelligence
AI and education are evolving and new strategic imperatives are essential for corporations and academic institutions.
Insight   02 May 2025 Garry Jacobs and J. Mark Munoz

Marketing Strategy
The New Matchmaker for Defense Innovation and Value Communication in Complex Markets
Insight   01 Apr 2025 Daniel J. Finkenstadt and Edward Henricks II

Organizational Behavior
While AI can boost productivity, its uncontrolled adoption could increase organizational entropy.
Insight   01 Apr 2025 Thierry Warin

Marketing Strategy
Have your response informed by the potential business impact of uncertainty and the company’s agency.
Insight   01 Apr 2025 Herman Vantrappen, Francois Barbellion, and Olivier Feix

 
Current Issue
Fall 2025 | Volume 68 Issue 1

 Fall 2025  

Digital Transformation

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California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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