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Issues Winter 1975

Volume 18
Issue 2

Table of Contents

Transactions in Management
article 01 Feb 1975 | Donald Bowen, Raghu Nath

The Political and Economic Impact of Current Criticisms of Business
article 01 Feb 1975 | David Vogel

The Effect of the Size of Firms on Managerial Attitudes
article 01 Feb 1975 | Shu Liao

New York City: A Portrait in Marketing Mania
article 01 Feb 1975 | William Shanklin

Managing Strategic Surprise by Response to Weak Signals
article 01 Feb 1975 | H. Ansoff

Getting More Information from Customer Surveys
article 01 Feb 1975 | James Myers, Edward Forgy

Business Payoffs Abroad: Rhetoric and Reality
article 01 Feb 1975 | Peter Nehemkis

BOOK REVIEW: Doing Business with the Future--Profits and Prophecy
article 01 Feb 1975 | Edward Friedland

A Strategic Posture Toward Corporate Social Responsibility
article 01 Feb 1975 | Edward Bowman, Mason Haire

A Responsible Economic Package
article 01 Feb 1975 | Sidney Jones

California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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