California Management Review is a premier academic management journal published at UC Berkeley
Vol 66, Issue 2 Winter 2024
Vol 66, Issue 1 Fall 2023
Vol 65, Issue 4 Summer 2023
Vol 65, Issue 3 Spring 2023
Volume 66, Issue 4 Summer 2024
To Be or Not to Be: Will Virtual Worlds and the Metaverse Gain Lasting Traction?
The Metaverse Flywheel: Creating Value across Physical and Virtual Worlds
The Diffusion of the Metaverse: How YouTube Influencers Shape Mass Adoption
Metaverse Management as Urban Planning: Lessons from Paradise (Nevada)