Issues > Fall 2008

Volume 51
Issue 1

Table of Contents

Of Mice and Elephants
article 01 Nov 2008 | Sandra Waddock

Mortgage Guarantee Programs and the Subprime Crisis
article 01 Nov 2008 | John Quigley, Dwight Jaffee

Marketing in a Silo World: The Challenge for Chief Marketing Officers
article 01 Nov 2008 | David Aaker

Information Systems Backsourcing: Correcting Problems and Responding to Opportunities
article 01 Nov 2008 | Carol Saunders, Natasha Veltri, C. Kavan

Dancing with Gorillas: How Small Companies Can Partner Effectively with MNCs
article 01 Nov 2008 | Julian Birkinshaw, Shameen Prashantham

Can You Buy CSR?
article 01 Nov 2008 | Philip Mirvis

Can the virtuous mouse and the wealthy elephant live happily ever after?
article 01 Nov 2008 | James Austin, Dutch Leonard

Building Value at the Top and the Bottom of the Global Supply Chain: MNC-NGO Partnerships
article 01 Nov 2008 | Paola Perez-Aleman, Marion Sandilands

Recent Issues

Vol 66, Issue 1
Fall 2023

Vol 65, Issue 4
Summer 2023

Vol 65, Issue 3
Spring 2023

Vol 65, Issue 2
Winter 2023

California Management Review

Berkeley-Haas's Premier Management Journal

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

Follow Us