Issue

summer 2018

Volume 60
Issue 4

Business and Society

CSR Needs CPR: Corporate Sustainability and Politics
by Thomas P. Lyon, Magali A. Delmas, John W. Maxwell, Pratima (Tima) Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael Toffel, and David Vogel

Engaging Employees as Social Innovators
by Philip Mirvis and Bradley Googins

ESOP Plus Benefit Corporation: Ownership Culture with Benefit Accountability
by Nancy Kurland

Managing Technology

Responding to a Potentially Disruptive Technology: How Big Pharma Embraced Biotechnology
by Julian Birkinshaw, Ivanka Visnjic, and Simon Best

New-Technology Startups Seeking Pilot Customers: Crafting a Pair of Value Propositions
by Marc Wouters, James C. Anderson, and Markus Kirchberger


Core Concepts

Corporate Political Responsibility (CPR)
Of the Fortune 500 companies, 80% now issue sustainability reports, and interest in Corporate Social Responsibility (CSR) has been growing. But CSR is not enough. Today's companies must learn to operate transparently in the political arena.

California Management Review

Berkeley-Haas's Premier Management Journal

Published at the University of California for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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