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Growth Strategy
The streaming company has remained dominant through a focus on profit logic
Spotlight   01 Nov 2025 Sayan Chatterjee

Security & Privacy
The same AI capabilities that pose an increased data risk to firms can be adapted to enhance security
Spotlight   01 Nov 2025 Mohammad Rajib Uddin, Shahriar Akter, Wai Jin Thomas Lee, and Shlomo Y. Tarba

Sales
Voice AI is a complementary channel that can boost a firm's revenue without undermining its other platforms
Spotlight   01 Nov 2025 Chenshuo Sun

Digital Transformation
Technical debt is an accumulation of software maintenance obligations, originating from shortcuts and temporary solutions during development. Escaping technical debt requires a two-pronged approach – managers need to consider both the technical and social aspects of the problem.
In-Depth   01 Nov 2025 Aleksandre Asatiani, Jacob Torell, Tapani Rinta-Kahila, and Johan Magnusson

Digital Transformation
Industrial small tech firms face unique challenges in scaling, like high complexity and inertia. Firms should systematically evaluate different scaling strategies ahead of time, prioritizing customer and partner outcomes.
In-Depth   01 Nov 2025 Patricia Carolina Garcia Martin, Nikolina Koporcic, David Sjödin, and Vinit Parida

Alliances & Mergers
Startup-corporate partnerships provide mutual benefits by combining startups’ innovation with established firms’ resources and processes. Differences in pace, cultural clashes, and misaligned expectations should be addressed through early attention to proactive problem-solving.
In-Depth   01 Nov 2025 Medhanie Gaim, Elie Saad, and Sujith Nair

Innovation
Grand challenges are highly complex, large-scale, and wicked problems with global implications. These challenges cannot be addressed by a single organization. Open Social Innovation (OSI) in spaces like fab labs can encourage the necessary level of multi-stakeholder cross-sectoral collaboration.
In-Depth   01 Nov 2025 Soufiane Kherrazi

Digital Transformation
86% of digital transformation projects fall short of their objectives – to succeed, firms need to view transformation not just as a technological challenge, but also as a company-spanning effort that requires shifts in business models, organizational structures, capabilities, and culture.
In-Depth   01 Nov 2025 Christian Sciuk, Simon Engert, Maren Gierlich-Joas, and Thomas Hess

Board of Directors
As IT systems age, organizations replace them – yet many of those replacement projects fail to achieve expected outcomes. Boards of directors can prevent such failures by addressing a number of predictable blind spots.
In-Depth   01 Nov 2025 Joe Peppard and Blaize Horner Reich

Artificial Intelligence
When incorporating AI, it is often easier to pursue efficiency gains over the creation of new businesses.
In-Depth   01 Aug 2025 Mats O. Pettersson, Joakim Björkdahl, and Marcus Holgersson

Strategic Agility
This article frames strategic agility as a response mechanism to overcome errors.
In-Depth   01 Aug 2025 Marco Balzano

Digital Platforms
Established companies should follow a multi-layered governance model that addresses the varying needs of internal business units, core partners, and third-party developers.
In-Depth   01 Aug 2025 Maximilian Schreieck, Jan Ondrus, Manuel Wiesche, and Helmut Krcmar

Strategic Agility
Executives must anticipate and address tensions in each phase of the agile implementation process.
In-Depth   01 Aug 2025 Patricia Klarner, Tina Ambos, and Julian Birkinshaw

Organizational Design
Building on a case study of OP Financial Group, this article showcases interconnected organizational actions to extend the utilization of design from offerings to operations and strategy.
In-Depth   01 Aug 2025 Tua A. Björklund, Pia Hannukainen, Tuomas Manninen, Sampsa Hyysalo

Digital Transformation
Assessing the impacts of digitalization on corporate responsibility.
In-Depth   01 Aug 2025 Leena Lankoski and N. Craig Smith

Business Ethics
Drawing on data from white-collar inmates in a United States Federal Prison, this article explains what causes individuals to commit misconduct.
In-Depth   01 May 2025 William S. Harvey, Navdeep Arora, Graeme Currie, and Dimitrios Spyridonidis

Transportation
This article leverages an in-depth case study of Sweden’s High-Capacity Transport program to develop a process model that demonstrates how three interconnected value pathways enhanced collective value creation.
In-Depth   01 May 2025 Ermal Hetemi, Jonas Söderlund, Sofia Pemsel, and Anna Jerbrant

Sustainability
An extended net present value that includes societal real options can assess the value of phasing in renewables and phasing out fossil fuels.
In-Depth   01 May 2025 Han Smit

Blockchain
This article shows that while blockchain technology is not the solution to all IP protection problems, it has the potential to significantly improve the status quo by creating an immutable record of the existence, integrity, and ownership of files at specific points in time.
In-Depth   01 May 2025 Stephan M. Wagner, Alexander A. Fink, Jonas F. Ehrnsperger, and Philipp Düpree

Project Management
To better track risk propagation within major programs, this article reconceptualizes large-scale, mission-critical initiatives as temporary ecosystems or interlinked organizations whose project-based interdependencies last until the program’s conclusion.
In-Depth   01 May 2025 Daniel Erian Armanios, Marc J. Ventresca, Maher K. Itani, and Malcolm McCulloch

Shareholder Engagement
This introduction presents a 2 × 2 framework categorizing megaproject governance based on legal mandates for stakeholder inclusion and the degree of shareholder-centric investment decisions.
In-Depth   01 May 2025 Nuno Gil and Sara Beckman

International Partnerships
How can public, private, and nonprofit actors collaborate to address today's deepest problems?
In-Depth   01 May 2025 Nuno A. Gil, Sara Beckman, Felipe Massa, Cristina Sousa, and Özge Kutun

Digital Platforms
Physical goods producers routinely collaborate with digital platforms, which can put competitive pressure on the incumbent’s margins, or encourage entry by the platform into the incumbent’s business.
In-Depth   01 Feb 2025 Charles Baden-Fuller, John Blair, and David Teece

Education
This article discusses different business school approaches to sustainability, touching on both successes and ongoing challenges.
In-Depth   01 Feb 2025 Ann Harrison, Michele de Nevers, and Katherine Baird

International Partnerships
To address climate change, firms are increasingly forming sustainability alliances. This article presents a multiple-case study of eight sustainability alliances in Sweden.
In-Depth   01 Feb 2025 Elizaveta Johansson, Johan Frishammar, and Anna Brattström

Digital Marketing
This article investigates how livestreaming content can be integrated into influencer marketing to effectively engage Gen Z.
In-Depth   01 Feb 2025 Oliver Buckley, Rachel Ashman, and Michael Haenlein

Sustainability
Net Zero by 2050 requires significant capital deployment through innovative climate finance and supportive policies.
In-Depth   01 Feb 2025 Laura Tyson and Daniel Weiss

Sustainability
This article assesses how Amazon, known for its speed and innovation, has leveraged internal processes to transition toward “Net Zero Carbon” by 2040.
In-Depth   01 Feb 2025 Dara O’Rourke

Open Innovation
This analysis addresses the management issues of how Tesla and Porsche manage value capture and value distribution in the e-mobility industry through their contrasting approaches and strategic shifts between open innovation and vertical integration.
In-Depth   01 Nov 2024 Sigvald Harryson and Peter Lorange

Open Innovation
Many open innovation projects fail, posing significant risks during disruptions. This article examines 12 ventilator development projects during the COVID-19 pandemic, of which only seven succeeded.
In-Depth   01 Nov 2024 Wan Ri Ho, Nikolai Kazantsev, and Torbjørn Netland

Open Innovation
This study explores a virtual corporate-startup collaboration program in the energy industry to understand how digital feature usage facilitates trusted relationships and enables successful pilots.
In-Depth   01 Nov 2024 Lukas Falcke and Ann-Kristin Zobel

Open Innovation
Artificial intelligence (AI) can enhance, enable, or replace traditional open innovation (OI) practices.
In-Depth   01 Nov 2024 Marcus Holgersson, Linus Dahlander, Henry Chesbrough, and Marcel Bogers

Open Innovation
An examination of three phases of the evolution of the concept of openn innovation: the antecedents of OI, some of the main findings from OI, and prospects for the future of OI.
In-Depth   01 Nov 2024 Henry Chesbrough

Open Innovation
The 'strategy perimeter framework,' developed and validated at the European Space Agency, helps manage stakeholder engagement to foster collaborative innovation.
In-Depth   01 Nov 2024 Ntorina Antoni, Sharon Dolmans, Christina Giannopapa, and Isabelle Reymen

Open Innovation
Drawing on multiple case studies in the healthcare industry, this article demonstrates how technology providers deploy two legitimizing practices: solution selling and issue selling.
In-Depth   01 Nov 2024 Krithika Randhawa, Wim Vanhaverbeke, and Paavo Ritala

Open Innovation
This article draws insights from interviews with senior managers in dedicated OI functions in twenty different firms.
In-Depth   01 Nov 2024 Justyna Dąbrowska, Joona Keränen, and Anne-Laure Mention

Technology Strategy
Virtual worlds have experienced two major media hypes in their short lifetime. This article analyzes the reasons behind current caution expressed by companies and offers insights into the future trajectory of the Metaverse.
In-Depth   01 Aug 2024 Andreas Kaplan and Michael Haenlein

Organizational Design
This study presents a metaverse flywheel model providing insights into how the emerging layered modular architecture of the metaverse can enable new types of value-creation opportunities for organizations.
In-Depth   01 Aug 2024 Paavo Ritala, Mika Ruokonen, and Angelos Kostis

Open Innovation
This article describes the opinions of users who influence the metaverse’s mass adoption, clarifying their perception of what already works well, holds high potential, and presents challenges.
In-Depth   01 Aug 2024 Fabian Tingelhoff, Sebastian Klug, and Edona Elshan

Open Innovation
This article presents an analogy between the metaverse and the Las Vegas Strip in the unincorporated town of Paradise, NV, which arose in the mid-twentieth century as a focal destination for immersive entertainment.
In-Depth   01 Aug 2024 David Clough and Andy Wu

Digital Transformation
This article examines the phenomenon of virtual immersive workspaces and their impacts on organizations.
In-Depth   01 Aug 2024 Mahdieh Darvish, Markus Bick, and Laura Keresztyen

Technology Strategy
This article examines how and why legacy companies explore the metaverse — a process that is both purpose-driven and largely incremental.
In-Depth   01 Aug 2024 Mario Benassi and Riccardo Rialti

Sustainability
This article explores how nations like Denmark, Finland, and Sweden and companies such as Novo Nordisk and Ørsted achieve top sustainability rankings through their distinctive approach to stakeholder cooperation.
In-Depth   01 May 2024 Robert Strand

Digital Marketing
This article explores what capabilities firms should develop and how they should nourish them for value creation via digital service innovations at the bottom of the pyramid (BOP).
In-Depth   01 May 2024 Vijaya Sunder M and Siddhartha Modukuri

Digital Marketing
This article examines how a corporate bank reconfigured its relationship-oriented business model to benefit from digital transformation.
In-Depth   01 May 2024 Gergely Lóska and Juha Uotila

Digital Platforms
This article draws on the case of digital healthcare platforms and introduces the concept of platform grafting, which denotes the process of integrating a new platform into a pre-existing ecosystem.
In-Depth   01 May 2024 Joakim Björkdahl, Marcus Holgersson, and David J. Teece

Open Innovation
This study discovered that open innovation can have a negative effect on innovation performance within military bureaucracies.
In-Depth   01 May 2024 Jasper Heeren, Vareska van de Vrande, Henk Volberda, and Erik de Waard

Alliances & Mergers
Through a longitudinal study of Audi’s post-acquisition integration of supercar manufacturer Lamborghini, this article provides guidance on how to manage the level of acquired subsidiary autonomy as a strategic dial that can be dynamically adjusted over time for mutual benefit.
In-Depth   01 May 2024 Thomas C. Lawton, Duncan N. Angwin, Brice Dattée, Jean-Luc Arrègle, and Paolo Barbieri

Entrepreneurship
This article examines the attributes of the ten highest-ranked executives of the largest corporate enterprises in the United States—the Fortune 100—and compares how they have changed over the past 40 years.
In-Depth   01 Feb 2024 Peter Cappelli, Rocio Bonet, Monika Hamori

Marketing Strategy
This article analyzes the connection between gamification and business success, focusing on customer retention, new customer acquisition, and transforming user perceptions.
In-Depth   01 Feb 2024 Michael G. Jacobides, M. Dalbert Ma, Konstantinos Trantopoulos, Vasilis Vassalos

Employee Wellness
Two organizations that focus on tech-based health innovation have partnered to improve the mental health of young adults.
In-Depth   01 Feb 2024 Dave Rochlin

Organizational Design
This article presents four forms of organizations—the personal enterprise, the programmed machine, the professional assembly, and the project pioneer—each with its own way of managing and crafting strategy.
In-Depth   01 Feb 2024 Henry Mintzberg

Customer Relationships
This article analyzes current and emerging Artificial Intelligence Companions (ACs) in order to explore AI’s role in transforming customer journeys and establishing long-lasting customer relationships.
In-Depth   01 Feb 2024 Rijul Chaturvedi, Sanjeev Verma, Vartika Srivastava

Artificial Intelligence
This article presents principles and practical guidelines for how managers can succeed in growing the intelligence of their organizations by harnessing the complementary strengths of humans and artificial intelligence (AI).
In-Depth   01 Feb 2024 Vegard Kolbjørnsrud

Digital Platforms
Once scaled, online platforms reconfigure value to remain competitive. This article offers four strategies for reconfiguring online platforms: enhance interactions, enhance capabilities, offer new services, and nurture new transactions.
In-Depth   30 Oct 2023 Kuchi Sanchita, Sumeet Gupta

Artificial Intelligence
While firms are expected to invest nearly $98 B in 2023, many AI projects never leave the pilot phase, and many companies have difficulties extracting value from their AI initiatives.
In-Depth   30 Oct 2023 Konstantin Hopf, Oliver Müller, Arisa Shollo, and Tiemo Thiess

Technology Strategy
This article demonstrates that the way emerging technologies play out in established industries differs according to how the business system is affected.
In-Depth   30 Oct 2023 Julian Birkinshaw

Artificial Intelligence
While the promise of artificial intelligence (AI) is pervasive, many companies struggle with AI implementation challenges.
In-Depth   30 Oct 2023 Rebecka C. Ångström, Michael Björn, Linus Dahlander, Magnus Mähring, and Martin W. Wallin

Blockchain
This article discusses how firms can draw on lessons from failed cases and good practices of existing cases to enhance blockchain adoption.
In-Depth   30 Oct 2023 Juan Du, Bo Bernhard Nielsen, and Catherine Welch

Globalization
This article discusses how Chinese multinational enterprises internationalize in an era of increasingly fractured globalization.
In-Depth   30 Oct 2023 Peter Zámborský, Zheng Joseph Yan, Snejina Michailova, and Vincent Zhuang

 
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Fall 2025 | Volume 68 Issue 1

 Fall 2025  

Digital Transformation

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California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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