Topic

Demographics





Branding Ourselves: The Millennials on the Market
Social Impact
Marketing to the Hispanic Community
Marketing Strategy
The Influence of Sex on Managers in the Service Sector
Organizational Behavior
Housing Crisis in California
Finance
Social Character and the New Automobile Industry
Social Impact
Family Housing: Dream or Nightmare?
Sales
Theatre Audience Composition, Preferences, and Perceptions
Entertainment
Getting More Information from Customer Surveys
Marketing Strategy
Marketing to Heterogeneous Black Consumers
Marketing Strategy
Affirmative Action in Housing and Beyond
Diversity, Equity, & Inclusion
Making Black Retail Outlets Work
Diversity, Equity, & Inclusion
Profiles of Users and Nonusers of the Los Angeles Music Center
Digital Marketing
Negro Market--Fact or Fiction?
Diversity, Equity, & Inclusion
Consumption Behavior Across Ethnic Categories
Marketing Strategy
Job Performance Comparisons: Mexican-American and Anglo Employees
Demographics
The Quiet Boom in the Vacation Home Market
Demographics
The Negro in Aerospace Work
Diversity, Equity, & Inclusion
Business and the Urban Scene
Social Impact
Management Models for a Retirement Community
Demographics
Demand and Supply of Teachers in California
Education
Determining the Export Potential
Global Supply Chains
Management of California Pension Funds
Public Policy
Forecasting Metropolitan Growth
Planning & Forecasting
A Longer Look at the Sixties
Growth Strategy

California Management Review

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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