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Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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California Management Review

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Using Data Analytics and Visualization in Accounting and Auditing at Toby Biotech Inc.

In this auditing and data visualization case on Toby Biotech Inc. (Toby), us...

Seaview Investors: Hotel Private Equity Firm Finds New Demand in COVID-19 Pandemic

In mid-March 2020, Newport Beach-based Seaview Investors - a private equity ...

International Data Spaces: A Collaborative Organizational Moonshot

In March 2021 Reinhold Achatz, the Thyssenkrupp CTO and chairman of the Inter...

Connect-in-Place: Startup Disrupts Socializing and Learning During COVID-19

Two UC Berkeley students forced into online classes during COVID-19 realized ...

The Tug of War in AI Decision Responsibility

Governments lag behind the private sector in their understanding of AI. What ...

The Geometry of Organizational AI Culture

An organization's approach to artificial intelligence is largely dictated by ...

Leveraging the Physical Store to Boost Customer Value - Providing the Right Engagement at the Right Time

Despite the growth in e-commerce, many customers still value in-store options.

Building Marketing Capabilities on Real-time Customer Conversations for Revenue and Growth

Focus on consumer choice behavior.

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