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strategy

Remaining Competitive as a Local Business: Strategies from Emerging Markets During the Pandemic

How can smaller merchants keep up with the pressures of globalization?

Vijaya A. Bansode  
innovation

Frugal Innovation to Tackle COVID-19

Frugal innovation is a recent phenomenon, showing how to solve problems diffe...

Mokter Hossain  
technology

A Shot in the Arm for Services: Scaling Health Care Services with Innovation and Digital Transformation

Key lessons for countries and organizations from the pandemic years.

Vish Krishnan et al.  
technology

The Reputational Risks of AI

As AI becomes more prevalent, the number of cases where its application viola...

Matthias Holweg et al.  
marketing

Certainty Satiation Marketing for Disrupted Supply Chains

Irrational demand behavior has rocked global supply chains, demanding new way...

Daniel J. Finkenstadt et al.  
corporate social responsibility

Follow the Money: Wall Street Drives the C-Suite and the Board to Embrace Diversity

There's now a higher level of focus on DEI in the C suite and the board room.

Mike Grandinetti  
sustainability

Enron and the Energy Transition to Renewables

We need a new breed of integrated energy merchant organizations to accelerate...

Bruce C. Rudy  
Leadership

San Francisco Department of Public Health: Leading Through the COVID-19 Crisis

Health professional Jenna Bilinski knew her first day fighting the pandemic i...

Berkeley Haas Case Series  
Leadership

Hope and Grit: How Human-Centered Product Design Enhanced Student Mental Health

Two organizations focused on tech-based health innovation partner to improve ...

Berkeley Haas Case Series  
Social Enterprise

groupelephant.com 2021: Beyond Corporate Purpose

The groupelephant.com case focuses on CEO Jonathan Tager as he grapples with ...

Berkeley Haas Case Series  
technology

Crowdfunding Conundrum: Western Ideas and their Chinese Copycats

Copycats of crowdfunding ideas are a serious threat to alternative funding st...

Mokter Hossain  
culture

Adapting To Global Demographic Deficits in Disproportionately Old Nations

Firms must prepare to adapt in aging countries for long-term competitive adva...

Alfred A. Marcus et al.  

California Management Review

Berkeley-Haas's Premier Management Journal

Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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