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Artificial Intelligence
Corporate volunteering can be used to build new skills and...
Insight Debbie Haski-Leventhal et al.  
Artificial Intelligence
Unlock AI's full potential: A roadmap for value creation, challenge...
Insight Ankit Chopra    
Business Intelligence
Human-centricity provides business leaders an easy way to ensure high...
Insight Nadia Morozova    
Artificial Intelligence
The paradox that AI cannot only accelerate human bias but...
Insight Tina Shah Paikeday    



Framing the Invisible: How AI Narratives Shape Strategic Decision-Making
Insight Agentic AI   09 Jun 2025 Sreevatsa Bellary and Gaurav Marathe
The Algorithmic Compass: Navigating Ethical Decision-Making in the Age of AI-Driven Management
Insight Business Ethics   02 Jun 2025 Ch. Mahmood Anwar
AI Governance Maturity Matrix: A Roadmap for Smarter Boards
Insight Corporate Governance   22 May 2025 Pitabas Mohanty, Supriti Mishra, and Tina Stephen
Artificial Integrity Over Intelligence Is The New AI Frontier
Insight Business Intelligence   19 May 2025 Hamilton Mann
Agentic AI 101
Insight Agentic AI   15 May 2025 Terence Tse
Sales AI: Unlocking Growth by Balancing Human-Led Relationships and AI Effectiveness
Insight Sales   07 May 2025 Anita Anbu and Venkat Tummalapalli
AI and Education: Strategic Imperatives for Corporations and Academic Institutions
Insight Artificial Intelligence   02 May 2025 Garry Jacobs and J. Mark Munoz
AI Cannot Respectfully Evaluate Employees
Insight Artificial Intelligence   18 Mar 2025 Philippa Penfold, Jinseok S. Chun, and David De Cremer
Trisociation with AI for Creative Idea Generation
Insight Generative AI   22 Jan 2025 Tojin Thomas Eapen, Daniel J. Finkenstadt, and Josh Folk
Humans or AI: How the Source of Recommendations Influences Consumer Choices for Different Product Types
Insight Artificial Intelligence   03 Dec 2024 Marco Francesco Mazzù, Matteo De Angelis, Alberto Andria, and Angelo Baccelloni
AI and Business Law: Navigating New Frontiers
Insight Business Ethics   03 Dec 2024 Anand Kumar and Amit Kumar Kashyap
AI Washing: The Cultural Traps That Lead to Exaggeration and How CEOs Can Stop Them
Insight Artificial Intelligence   03 Dec 2024 Hanan Al Haddi
Open Innovation in the Age of AI
In-Depth Open Innovation   01 Nov 2024 Marcus Holgersson, Linus Dahlander, Henry Chesbrough, and Marcel Bogers
The Human Edge: Oral Presentations as the Antidote to AI-Generated Proposals in Business
Insight Artificial Intelligence   19 Sep 2024 Daniel J. Finkenstadt and Timothy G. Hawkins
A Co-creative Initiative Towards Open Data for Sustainable Business Practices
Insight Open Innovation   22 Jul 2024 Ebba Fahlgren, Shamima Haque, and Debadrita Panda
How Managers Can Benefit from Multi-Modal AI Business Companions
Insight Product Development   24 Jun 2024 Daniel J. Finkenstadt, Vijay Govindarajan, Andre Martin, and Tojin Thomas Eapen
Unraveling Open Source AI
Insight Artificial Intelligence   17 Jun 2024 Melodena Stephens, Mark Esposito, Raed Awamleh, Terence Tse, and Danny Goh
AI, Employees, and Trust: How the Nordic Model Can Help Future-Proof Organizations
Insight Human Resource Management   03 Jun 2024 Andrew Packer
The Critical Link Between Product Management and Business Strategy
Insight Product Development   03 Jun 2024 Alexandre Luis Prim
Building a Personal Board of Directors in an Era of Nomadic Careers
Insight Data Management   06 May 2024 Noah Askin and Cor Dubois
The New Data Management Model: Effective Data Management for AI Systems
Insight Business Intelligence   26 Mar 2024 Luca Collina, Mostafa Sayyadi, and Michael Provitera
3 Models for Assessing and Improving AI Corporate Performance
Insight Business Intelligence   26 Mar 2024 J. Mark Munoz and Oliver Degnan
Research Powered by AI Shows Age Discrimination in Entrepreneurial Fundraising
Insight Artificial Intelligence   04 Mar 2024 Michael Matthews, Aaron Anglin, Will Drover, and Marcus Wolfe
Strategic Insights for Improved Performance: Leveraging Data in CEO CSR Communications
Insight Marketing Strategy   29 Feb 2024 Ananya Hadadi Raghavendra, Pradip Kumar Bala, and Arindam Mukherjee
Decoding the Augmented Intelligence Matrix for Operational Excellence in the Digital Era
Insight Human Resource Management   20 Nov 2023 Vijaya Sunder M and Diti Joshi
Organizational Implementation of AI: Craft and Mechanical Work
In-Depth Artificial Intelligence   30 Oct 2023 Konstantin Hopf, Oliver Müller, Arisa Shollo, and Tiemo Thiess
Getting AI Implementation Right: Insights from a Global Survey
In-Depth Artificial Intelligence   30 Oct 2023 Rebecka C. Ångström, Michael Björn, Linus Dahlander, Magnus Mähring, and Martin W. Wallin
Hiding in Plain Sight, or Sticking Out Like A Sore Thumb? The Wealth of Intangibles
Insight Finance   13 Oct 2023 Anup Srivastava, Vijay Govindarajan, Ashmi Shah, and Luminita Enache
The Post-COVID-19 Job Market: AI in Recruitment and Career Guidance Services
Insight Artificial Intelligence   18 Sep 2023 Edoardo Beretta, David Brinberg, Vera Dianova, Giulia Miniero, and Claudio Sponchioni
Biodiversity Needs AI: Infusing Intelligence into Biodiversity Preservation and Restoration
Insight Artificial Intelligence   12 Sep 2023 Sanjay Podder, Shalabh Kumar Singh, Matthew Robinson, and Nataraj Kuntagod
The Future of Venture Capital? Insights Into Data-Driven VCs
Insight Open Innovation   17 Jul 2023 Abhishek Bhatia and Gary Dushnitsky
Is it Time to Consider a National Recycling Standard?
Insight Data Management   30 May 2023 Christian Blanco, Calvin Spanbauer, and Sara Stienecker
“Data-Driven” is Not Enough
Insight Data Management   02 May 2023 Michael Matthews and Thomas Kelemen
Beyond the Blockchain Technology Hype: When Does it Make Sense to Use Smart Contracts?
Insight Business Models   20 Feb 2023 Bert-Jan Butijn, Jens K. Roehrich, Kostas Selviaridis, and Wendy van der Valk
Harnessing Alternative Data for Competitive Advantage
Insight Data Management   07 Nov 2022 Anil K. Gupta, Jon Norberg, Evan Schnidman, and Kai Wu
Ditch the Script! Here’s How Customer Service Agents Lead with the Heart
Insight Agentic AI   25 Oct 2022 Jonathan Hughes, Gabriella Salvatore, and Sara del Aguila
Smart Buildings and the Management Paradigm Shift
Insight Artificial Intelligence   03 Oct 2022 Steve Griffith and J. Mark Munoz
Business Experiments as Activity Systems, Far Beyond Tests
Insight Business Models   25 Jul 2022 Roger Chen and June Y. Lee
Enhancing the Frontline Employee’s AI Performance
Insight Artificial Intelligence   25 Jul 2022 J. Mark Munoz and Marko Yli-Pietila
How Augmented Intelligence is Bringing the Focus Back on the Human
Insight Artificial Intelligence   23 May 2022 Igor Jablokov and Thierry Warin
How Can Large Manufacturers Digitalize Their Business Models? A Framework for Orchestrating Industrial Ecosystems
In-Depth Data Management   01 May 2022 David Sjödin, Vinit Parida, and Ivanka Visnjic
The ABCs of Making Executives Digitally Literate
Insight Business Intelligence   05 Apr 2022 Carsten Lund Pedersen
Artificial Intelligence-Driven Customer Experience: Overcoming The Challenges
Insight Customer Relationships   01 Mar 2022 Rijul Chaturvedi
The Reputational Risks of AI
Insight Artificial Intelligence   24 Jan 2022 Matthias Holweg, Rupert Younger, and Yuni Wen
Using Data Analytics and Visualization in Accounting and Auditing at Toby Biotech Inc.
Case Study Disclosure & Accountability   01 Jul 2021 Berkeley Haas Case Series
International Data Spaces: A Collaborative Organizational Moonshot
Case Study Digital Platforms   01 Jul 2021 Berkeley Haas Case Series
The Tug of War in AI Decision Responsibility
Insight Agentic AI   24 Jun 2021 Melodena Stephens and J. Mark Munoz
Are You Ready to Climb Aboard the Data Train?
Insight Customer Relationships   25 Apr 2021 Carsten Lund Pedersen and Thomas Ritter
From Order Takers to Decision Makers: Decision Backward Approach for Analytics Teams
Insight Business Intelligence   15 Mar 2021 Nikhil Sikka and Seth Borin
Beyond Solution-based AI: A Model for Sustainable Organizational Transformation
Insight Artificial Intelligence   15 Mar 2021 Mike Srdanovic and J. Mark Munoz
Theranos: How Did a $9 Billion Health Tech Startup End Up DOA?
Case Study Entrepreneurship   01 Feb 2021 Berkeley Haas Case Series
The Cloud Computing Industry
Case Study Information Technology   01 Feb 2021 Berkeley Haas Case Series
Harness Natural Language Processing to Manage Supply Chain Risk
Insight Supply Chain Management   26 Jan 2021 T S Krishnan and Archisman Majumdar
Google’s Dragonfly: The Ethics of Providing a Censored Search Engine in China
Case Study Business Ethics   01 Nov 2020 Berkeley Haas Case Series
How Does Your Labor Force React to COVID-19? Employing Social Media Analytics for Preemptive Decision Making
Insight Crisis Management   20 Aug 2020 Patrick Tinguely, Yash Raj Shrestha, and Georg Von Krogh
Data-Driven, Data-Informed, Data-Augmented: How Ubisoft’s Ghost Recon Wildlands Live Unit Uses Data for Continuous Product Innovation
In-Depth Data Analysis   30 May 2020 Karl Werder, Stefan Seidel, Jan Recker, Nicholas Berent, John Gibbs, Nouredine Abboud, and Yossef Benzeghadi
Are Executives Blindsided by Competition?
Insight Growth Strategy   30 Mar 2020 Benjamin Gilad
Rebuilding a Company with Artificial Intelligence
Insight Artificial Intelligence   30 Mar 2020 Al Naqvi and J. Mark Munoz
5 Ways To An Effective AI Corporate Strategy
Insight Artificial Intelligence   05 Feb 2020 Oliver Degnan and J. Mark Munoz
How to Harness AI Technology for Marketing Success
Insight Marketing Strategy   26 Nov 2019 Jonathan Zhang, Jifeng Mu, and David Gilliland
Small data: data strategies that most companies can profit from
Insight Business Intelligence   25 Nov 2019 Christian Nielsen and Morten Lund
Understanding the Role of Artificial Intelligence in Personalized Engagement Marketing
In-Depth Marketing Strategy   01 Aug 2019 V. Kumar, Bharath Rajan, Rajkumar Venkatesan, Jim Lecinski
The Feeling Economy: Managing in the Next Generation of Artificial Intelligence (AI)
In-Depth Artificial Intelligence   01 Aug 2019 Roland Rust, Ming-Hui Huang, Vojislav Maksimovic
Letting the Computers Take Over: Using AI to Solve Marketing Problems
In-Depth Marketing Strategy   01 Aug 2019 Gijs Overgoor, Manuel Chica, William Rand, Anthony Weishampel
Keeping Humans in the Loop: Pooling Knowledge through Artificial Swarm Intelligence to Improve Business Decision Making
In-Depth Teams & Collaboration   01 Aug 2019 David Askay, Lynn Metcalf, Louis Rosenberg
Demystifying AI: What Digital Transformation Leaders Can Teach You about Realistic Artificial Intelligence
In-Depth Digital Transformation   01 Aug 2019 Jürgen Brock, Florian Wangenheim
Artificial Intelligence in Human Resources Management: Challenges and a Path Forward
In-Depth Human Resource Management   01 Aug 2019 Peter Cappelli, Prasanna Tambe, Valery Yakubovich
A Brief History of Artificial Intelligence: On the Past, Present, and Future of Artificial Intelligence
In-Depth Artificial Intelligence   01 Aug 2019 Michael Haenlein, Andreas Kaplan
Tales, Myths and Fairytales of Artificial Intelligence: Clarification and Decryption
Insight Artificial Intelligence   25 Jul 2019 Michael Haenlein and Andreas Kaplan
Four Reasons Why Your Business Isn't Using AI
Insight Business Intelligence   22 Jul 2019 Terence Tse
Can AI Help Us Manage Our Crippling Cost of Debt?
Insight Artificial Intelligence   06 Feb 2019 Pejman Makhfi
Using AI to Give Customers What They Want
Insight Artificial Intelligence   04 Feb 2019 Nikolas Jintri
Artificial Intelligence as a Growth Engine for Health Care Startups: Emerging Business Models
In-Depth Business Intelligence   01 Feb 2019 Massimo Garbuio, Nidthida Lin
How to Start an AI Project in Your Business
Insight Artificial Intelligence   20 Jun 2018 Mark Esposito
How Do Intelligent Goods Shape Closed-Loop Systems?
In-Depth Circular Economy   01 May 2018 Risto Rajala, Mika Westerlund, Esko Hakanen, Juri Mattila, Timo Seppala
Searching for Partners in Open Innovation Settings: How to Overcome the Constraints of Local Search
In-Depth Open Innovation   01 Feb 2018 Freek Meulman, Isabelle Reymen, Ksenia Podoynitsyna, A. Romme
The Open Kimono: Toward a General Framework for Open Data Initiatives in Cities
In-Depth Open Innovation   01 Nov 2016 Pascual Berrone, Joan Ricart, Carlos Carrasco
A Smart City is a Collaborative Community: Lessons from Smart Aarhus
In-Depth Organizational Design   01 Nov 2016 Charles Snow, Dorthe Hakonsson, Borge Obel
How Artificial Intelligence is Reshaping Management
Insight Artificial Intelligence   17 Jun 2016 Amanda Wong
How to Use Big Data to Drive Your Supply Chain
In-Depth Supply Chain Management   01 May 2016 Nada Sanders
Digital Data Streams: Creating Value from Real-Time Flow of Big Data
In-Depth Data Management   01 May 2016 Richard Watson, Federico Pigni, Gabriele Piccoli
Analytics in the Gaming Industry: A Big Data Utopia
Insight Data Management   25 Mar 2016 Jocelyn Shieh
Using Mobile Analytics to Better Understand Your Business
Insight Business Intelligence   23 Oct 2015 Jocelyn Shieh
Business Intelligence: The Next Competitive Edge
Insight Business Intelligence   09 Oct 2015 Jocelyn Shieh
Balancing Business and the Environment
Insight Brand Management   15 Apr 2015 California Management Review
A Better Way to Forecast
In-Depth Planning & Forecasting   01 Nov 2014 Don Moore, Uriel Haran
Unlocking the Performance of the Chief Information Officer (CIO)
In-Depth Organizational Behavior   01 Aug 2010 Joe Peppard
Merged Datasets: An Analytic Tool for Evidence-Based Management
In-Depth Business Intelligence   01 Nov 2009 Palmer Morrel-Samuels, Ed Francis, Steve Shucard
Information Services in the U.S. Economy: Values, Jobs, and Management Implications
In-Depth Information Technology   01 May 2008 Uday Apte, Uday Karmarkar, Hiranya Nath
Management Half-Truths and Nonsense: How to Practice Evidence-Based Management
In-Depth Disclosure & Accountability   01 May 2006 Jeffrey Pfeffer, Robert Sutton
The Impacts of IT on Firm and Industry Structure: The Personal Computer Industry
In-Depth Information Technology   01 May 2005 Jason Dedrick, Kenneth Kraemer
Mark Logic
Case Study Business Intelligence   30 Nov 2004 Berkeley Haas Case Series
Object-Orientation: A Tool for Enterprise Design
In-Depth Organizational Design   01 Aug 2004 Leyland Pitt, Richard Watson, George Zinkhan
Ethical Conflicts at Enron: Moral Responsibility in Corporate Capitalism
In-Depth Corporate Governance   01 Aug 2003 Sherron Watkins
Data to Knowledge to Results: Building an Analytic Capability
In-Depth Data Management   01 Feb 2001 Thomas Davenport, Jeanne Harris, David De Long, Alvin Jacobson
Achieving and Sustaining Business-IT Alignment
In-Depth Information Technology   01 Nov 1999 Jerry Luftman, Tom Brier
Enterprise Logistics in the Information Era
In-Depth Supply Chain Management   01 Aug 1997 Noel Greis, John Kasarda
Finding the Common Ground in Russian and American Business Ethics
In-Depth Business Ethics   01 Feb 1995 Daniel McCarthy, Sheila Puffer
Achieving Dynamic Stability through Information Technology
In-Depth Product Development   01 Feb 1993 Andrew Boynton
Auditing in the 1990s: Implications for Education and Research
In-Depth Disclosure & Accountability   01 Aug 1986 Robert Elliott
The Future of Business Education
In-Depth Business Models   01 May 1985 Raymond Miles
An Interview with Mark Garman
In-Depth Data Management   01 May 1983 Mark Garman
Organizing a Strategic Information Scanning System
In-Depth Technology Strategy   01 Feb 1983 David Aaker
Marketing Information Systems: Uses in the Fortune 500
In-Depth Marketing Strategy   01 Nov 1982 Raymond McLeod, John Rogers
Inside a Soviet Management Institute
In-Depth Entrepreneurship   01 Nov 1981 Sheila Puffer
Putting Information Technology To Work
In-Depth Data Management   01 May 1980 David Dery
Bit by Bit: Toward Decision Support Systems
In-Depth Information Technology   01 Nov 1979 Ralph Sprague, Hugh Watson
The Line of Business Program--The FTC’s New Tool
In-Depth Business Intelligence   01 Aug 1979 B. Linder, Allan Savage
Scanning the International Environment
In-Depth Global Supply Chains   01 Feb 1979 Jeremiah O’Connell, John Zimmerman
A Data Base for Your Company?
In-Depth Data Management   01 Nov 1976 George Scott
How Effective Is Your Data Processing Organization?
In-Depth Data Management   01 Nov 1973 Ephraim McLean
Rx for Top Management: A Periodic Checkup of EDP Operations
In-Depth Data Management   01 May 1972 Vincent Hussian
A Constructive Look at MESBICs
In-Depth Entrepreneurship   01 May 1972 Arthur Karuna-Karan, Earl Smith
The Computer Utility
In-Depth Data Management   01 Nov 1970 William Zani
Industry-Government Relationships
In-Depth Disclosure & Accountability   01 Nov 1969 Elmer Staats
Information Flow and Decentralized Decision Making in Marketing
In-Depth Business Intelligence   01 Aug 1967 Gerald Albaum
Management Services and Management Audits by Professional Accountants
In-Depth Talent Management   01 Nov 1966 John Buckley
The Mathematical Content of the Business School Curriculum
In-Depth Business Models   01 May 1966 G. Fisher, David Novick, H. Stekler
Computers, Decentralization, and Corporate Control
In-Depth Data Management   01 Feb 1966 L. Wagner
Managerial Implications of Integrated Business Operations
In-Depth Organizational Design   01 Nov 1965 Charles Klasson, Kenneth Olm
Forecasting Gross Regional Product for Southern California
In-Depth Planning & Forecasting   01 Nov 1965 Harold Moody, Robert Williams
New Mission for Business Managers
In-Depth Risk Management   01 Aug 1965 Arthur Svenson
Management Myths and EDP
In-Depth Data Management   01 Nov 1964 Andrew Grimes, Roger Vergin
The Intelligence Function and Business Competition
In-Depth Business Intelligence   01 May 1964 Ralph Cassady
Electronic Computers and Management Organization
In-Depth Data Management   01 Nov 1963 George Brabb, Earl Hutchins
Predicting Student Success in Graduate Business Courses
In-Depth Organizational Behavior   01 Nov 1962 Barbara Kirk, Roger Cummings, Leonard Goodstein
Service Center Data Processing for the Business Community
In-Depth Information Technology   01 Nov 1961 Joseph Fischbach
International Intelligence for the International Enterprise
In-Depth International Partnerships   01 Feb 1961 John Beauvois
How Management Can Use the Improvement Phenomenon
In-Depth Data Analysis   01 Feb 1961 John Carlson
What Do We Mean by Research and Development?
In-Depth Growth Strategy   01 May 1960 David Novick
EDP and the Disenchanted
In-Depth Data Management   01 Aug 1959 Felix Kaufman
Some Current Issues in Business Education
In-Depth Entrepreneurship   01 Nov 1958 R. Gordon
Reporting to Top Management at Ford
In-Depth Business Intelligence   01 Nov 1958 Arjay Miller
Electronic Data Processing: Promise and Problems
In-Depth Data Management   01 Nov 1958 Michael Kami

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Published at Berkeley Haas for more than sixty years, California Management Review seeks to share knowledge that challenges convention and shows a better way of doing business.

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